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who rejected Shu'aib - it was they who were ruined!
007.093 So Shu'aib left them, saying: "O my people! I did indeed convey to you the messages for which I was sent by
my Lord: I gave you good counsel, but how shall I lament over a people who refuse to believe!"
007.094 Whenever We sent a prophet to a town, We took up its people in suffering and adversity, in order that they
might learn humility.
007.095 Then We changed their suffering into prosperity, until they grew and multiplied, and began to say: "Our fathers
(too) were touched by suffering and affluence" ... Behold! We called them to account of a sudden, while they realised
not (their peril).
007.096 If the people of the towns had but believed and feared God, We should indeed have opened out to them (All
kinds of) blessings from heaven and earth; but they rejected (the truth), and We brought them to book for their
misdeeds.
007.097 Did the people of the towns feel secure against the coming of Our wrath by night while they were asleep?
007.098 Or else did they feel secure against its coming in broad daylight while they played about (care-free)?
007.099 Did they then feel secure against the plan of God?- but no one can feel secure from the Plan of God, except
those (doomed) to ruin!
007.100 To those who inherit the earth in succession to its (previous) possessors, is it not a guiding, (lesson) that, if
We so willed, We could punish them (too) for their sins, and seal up their hearts so that they could not hear?
007.101 Such were the towns whose story We (thus) relate unto thee: There came indeed to them their apostles with
clear (signs): But they would not believe what they had rejected before. Thus doth God seal up the hearts of those who
reject faith.
007.102 Most of them We found not men (true) to their covenant: but most of them We found rebellious and
disobedient.
007.103 Then after them We sent Moses with Our signs to Pharaoh and his chiefs, but they wrongfully rejected them:
So see what was the end of those who made mischief.
007.104 Moses said: "O Pharaoh! I am an apostle from the Lord of the worlds,-
007.105 One for whom it is right to say nothing but truth about God. Now have I come unto you (people), from your
Lord, with a clear (Sign): So let the Children of Israel depart along with me."
007.106 (Pharaoh) said: "If indeed thou hast come with a Sign, show it forth,- if thou tellest the truth."
007.107 Then (Moses) threw his rod, and behold! it was a serpent, plain (for all to see)!
007.108 And he drew out his hand, and behold! it was white to all beholders!
007.109 Said the Chiefs of the people of Pharaoh: "This is indeed a sorcerer well- versed.
007.110 "His plan is to get you out of your land: then what is it ye counsel?"
007.111 They said: "Keep him and his brother in suspense (for a while); and send to the cities men to collect-
007.112 And bring up to thee all (our) sorcerers well-versed."
007.113 So there came the sorcerers to Pharaoh: They said, "of course we shall have a (suitable) reward if we win!"
007.114 He said: "Yea, (and more),- for ye shall in that case be (raised to posts) nearest (to my person)."
007.115 They said: "O Moses! wilt thou throw (first), or shall we have the (first) throw?"
007.116 Said Moses: "Throw ye (first)." So when they threw, they bewitched the eyes of the people, and struck terror
into them: for they showed a great (feat of) magic.
007.117 We put it into Moses's mind by inspiration: "Throw (now) thy rod":and behold! it swallows up straight away
all the falsehoods which they fake!
007.118 Thus truth was confirmed, and all that they did was made of no effect.
007.119 So the (great ones) were vanquished there and then, and were made to look small.
007.120 But the sorcerers fell down prostrate in adoration.
007.121 Saying: "We believe in the Lord of the Worlds,-
007.122 "The Lord of Moses and Aaron."
007.123 Said Pharaoh: "Believe ye in Him before I give you permission? Surely this is a trick which ye have planned
in the city to drive out its people: but soon shall ye know (the consequences).
007.124 "Be sure I will cut off your hands and your feet on apposite sides, and I will cause you all to die on the cross."